THE FOUR D's
We begin with your vision of success in mind, and build the perfect program to fit your product, respect your budget and feed your bottom line. As a team, we work in concert to integrate all aspects of the process.
Define
The first stage of any project begins with copious hours of research, discussion, and clarity that is needed to create the momentum of your message. One-on-one consulting work along with partnering with your existing talent to create your road map. Each discipline of TDW is then fused into the discussion to offer the wide range of choices to pursue.
Design
The second stage of any project is the process of moving towards an end result—design. This is where we work hand in hand with the client to clear away the excess and simplify the message. Through all lenses of your vision, we infuse all forms of marketing to establish clarity and creativity integrating all complementary components of design.
Direct
TDW takes a lead role in managing the integration of all forms of media, as well as all internal efforts to promote the brand, and coordinates a cohesive game plan to flawlessly execute the project. This is where the partnership pays off and the process begins to be disseminated across all platforms of media. A single-minded message that clearly states the intention of our client is now on it’s way!
Deliver
With over a century of creative force driving the delivery of your message, TDW masters the media through web analytics, email and direct mail engagement, radio and TV ads, customer loyalty and survey programs, video production and editing, as well as internal training and development so that the brand and message are one and the same with the employees of your business.
OUR FOCUS
We direct our complete attention and depth of experience on your brand, your vision, your goals, your message, and your market.
Strategize
Evaluate the brand, message, products, services, staff and marketplace to determine the future marketing direction of the business.
Develop
Formulate a multi-channel marketing plan designed to guide marketing efforts to — communicate the brand message, promote products and services, and fulfill marketplace demand.
Create
Plan a multi-channel media approach to target market audiences with diverse interests and likes. Perfect the link between message, medium, media, and market to optimize market reach.
Manage
Plan, coordinate, initiate and maintain marketing and advertising campaigns implemented through digital and traditional multi-marketing channels.
Analyze
Track, measure, and review user metrics and experiences to evaluate strategic objectives and goals, creative content and visuals, and effective media channels able to reach the right audience.
Optimize
Update and refine to achieve optimal multi-marketing channel brand awareness elevating market reach and customer conversion.
DIGITAL & TRADITIONAL
Web design, graphics support, print, social media, customer loyalty programs and audio/video production are just a few of the many creative genres we have mastered over the years.
Integrated Digital Marketing
An all-inclusive approach to maximizing your company’s digital presence.
Search Engine Optimization (SEO)
Social Media Optimization (SMO)
Local Directory Optimization
Review & Reputation Management
Digital Advertising
Web Development
Traditional and E-Commerce Websites
Website Design and Development
Wordpress, Shopify, and PHP Platforms
Responsive Design
Hosting with 24/7/365 Support
Site Maintenance Support
Content Management Systems (CMS)
Email Campaigns
Preferred Customers and Prospect Customers
Email Campaign Strategy
Email Design and Formatting
Responsive Design Email
Customer List Maintenance
Email Distribution Services
Prospect List Acquisition
Traditional Print
Brand Identity Collateral
Direct Mail Campaigns
Brochures & Flyers
Catalogs & Publications
Print Media Display Ads
Point-Of-Purchase (POP)
Non-Digital Billboards
Packaging Design
Signage
Exhibits
Displays
Digital Advertising
Internet and Electronic Media
Website Ads
Social Media Ads
AdWords
Pay-Per-Click Ads (PPC)
Digital Billboards
Digital Signage
Visual Media
Digital and Print Medium Creative
Graphic Design
Photography
Illustration
Logo Design
Brand Identity Elements
Infographics
Digital Buttons & Icons
Digital Motion Graphics
Animated GIFS
Video Production
Pre-Production, Production, and Post
Educate
Demonstrate
Inform
Entertain
INTEGRATED DIGITAL MARKETING
WEB
DEVELOPMENT
EMAIL
CAMPAIGNS
TRADITIONAL
PRINT
DIGITAL
ADVERTISING
VISUAL
MEDIA
